Nokia has introduced an innovative service concept Named "Nokia Point & Find". It enables people on the move to access relevant information and services available on the internet, simply by pointing their mobile phone camera at real-life objects. A beta version of Nokia Point & Find, focusing on movies, is now available in the UK and US. Capabilities will later expand into other services and countries.
It connect real-world objects with links you choose to serve up information only limited by the extent of your imagination! Leverage Nokia Point & Find in a fun and unique way to wow your audience with fast access to your information. Create customized brand experiences, share information, launch interactive campaigns and promotions.
It connect real-world objects with links you choose to serve up information only limited by the extent of your imagination! Leverage Nokia Point & Find in a fun and unique way to wow your audience with fast access to your information. Create customized brand experiences, share information, launch interactive campaigns and promotions.
Let's go to the movies!
Point your mobile at a movie poster and watch the trailer, read reviews and check showtimes in your neighborhood. Oh, and we can get you there with directions to the cinema, too!
Shop smart!
Scan a barcode with your camera phone to get the latest product information and read dependable reviews. And we'll show you where to find the lowest prices online.
Nokia Point & Find is an open service platform on which other companies can build customized experiences to drive better engagement with potential customers. Nokia is inviting businesses, content providers and agencies to discuss how the Nokia Point & Find service could help them with specific applications, campaigns or promotional activities. Unique experiences can be created through the self-service Nokia Point & Find Management Portal, or by working with the Nokia Point & Find professional service team.
Nokia Point & Find uses advanced real time image processing and recognition technologies to link the user to digital content and services. It also recognizes bar codes, integrates GPS positioning technology, and supports category-specific text-entry search. When the phone is pointed at an object, Nokia Point & Find uses a variety of the phone's capabilities including the camera, internet connectivity, and GPS positioning to evaluate the object. Then, by rapidly searching through a database of virtually tagged items, the system identifies the object and returns a set of links to associated content and services.
Nokia Point & Find uses advanced real time image processing and recognition technologies to link the user to digital content and services. It also recognizes bar codes, integrates GPS positioning technology, and supports category-specific text-entry search. When the phone is pointed at an object, Nokia Point & Find uses a variety of the phone's capabilities including the camera, internet connectivity, and GPS positioning to evaluate the object. Then, by rapidly searching through a database of virtually tagged items, the system identifies the object and returns a set of links to associated content and services.
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